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Oracle 1Z0-1032-26 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Analytics and Reporting | - Campaign performance analysis
|
| Audience Management | - Data management and segmentation
|
| Message Design and Content | - Email and template design
|
| Deliverability and Compliance | - Email deliverability management
|
| Responsys Platform Overview | - Core Architecture and Components
|
| Automation and Orchestration | - Marketing automation workflows
|
| Campaign Management | - Campaign creation and configuration
|
Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions:
You're creating an Opt-In form for your client. After a new customer submits the subscription form, you want to wait for 24 hours and then send them a follow-up email with a discount offer.
How should you create a form rule to accomplish this?
- A. Create a form rule to trigger a custom event. Set up a program to listen for this customer event, wait for 24 hours, then send the follow-up email offer.
- B. Create a form rule that directs the new customer to a URL so they can enter their email address and request the discount coupon.
- C. Create a form rule that schedules a transactional email campaign with the offer 24 hours after each form submission.
- D. Create a form rule to trigger a follow-up email message to the form submitter. In the form rule, specify a 24-hour delay before sending the email.
- E. Create a form rule to populate a table with the submitted data, then schedule a campaign 24 hours later to send all newly entered subscribers the follow-up email.
Correct Answer: D 🗳️
You are asked to troubleshoot a dynamic campaign that is not inserting content correctly for VIP subscribers. You learn that VIP subscribers who have spent more than $3,000 are not receiving messages with the proper promotional code associated with their status level. The amount of money a subscriber has spent is stored in the AMT_PURCHASES attribute as number data type. The set of rules is as follows:
- Rule 1: AMT_PURCHASES Greater than 100
- Rule 2: AMT_PURCHASES Greater than 1000
- Rule 3: AMT_PURCHASES Greater than 3000
Identify the solution.
- A. The rule set should be changed:1. Rule 1: AMT_PURCHASES Greater than or equal to 1002. Rule 2: AMT_PURCHASES Greater than or equal to 10003. Rule 3: AMT_PURCHASES Greater than or equal to 3000
- B. Responsys executes rules in sequential order, so any subscriber with more than $100 in spending will have the content inserted associated with the first rule and the rest of the rules will never be resolved. Either the order of the rules should be reversed or the conditional logic should bechanged to use different operators.
- C. Responsys can't execute rule sets for a dynamic region without a default conditional rule that initializes the rule set to zero. You will need to create the following rule to fix this issue:1. Default Rule 0: AMT_PURCHASES Equals 0
- D. Responsys requires that the money data type be assigned, because it doesn't support the number data type to be used for monetary values.
Correct Answer: B 🗳️
Your client has asked Why their campaign reports in Insight display the value of Not Specified for the Marketing Strategy and Marketing Program category.
How should you reply?
- A. There is a substantial work required to set Marketing categories in your Responsys account, so we will request Customer Care to add this to your account configuration.
- B. Let's decide on values to use for Marketing Strategy and Marketing Program categories and enter them into Account Administration. Now before each campaign launch, in the Settings section of the Campaign Workbook, select the desired category setting to use for your reports in the future.
- C. Because we didn't set up Marketing categories prior to going live, we can now ask Customer Care to add any categories you like to your reports.
- D. We need to choose from the Responsys list of standard Marketing category fields, and none of them really apply to your industry, so we aren't using this functionality.
Correct Answer: B 🗳️
You have received requirements to create Connect Event Data Feed exports for two different integration projects. The client wishes to create two CED feeds, both including the Sent feed.
What should you do?
- A. Go back to the team that developed the requirements and see if you can schedule the exports on different days. Responsys will allow the use of the same Sent value to be used in two different active exports if they are scheduled for different days of the week.
- B. Create the two separate exports and ensure they both have the Sent value in them.
- C. Go back to the team that developed the requirements and tell them that the Sent feed can only be used in one actively scheduled Connect export job at one time. Determine if the same Sent feed can be sent to different file locations.
- D. Create the two separate exports and use the Sent value for one export and the SentX value for the second export.
Correct Answer: D 🗳️
You just completed putting all the HTML and RPL into the Email Message Designer (EMD). You want to see how Responsys will render this code.
What should you do to see this?
- A. Select Workbook > Test.
- B. Click the Preview button, which has the eye icon on it.
- C. Click the Render button.
- D. Click the Version Test button.
Correct Answer: B 🗳️
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