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Google Search Advertising Advanced Exam Practice Test Sample Questions:

1. Ivan has created advertisements for his online printing business. His ads have been running for two months, and he'd like to get a sense of where his ads are geographically being shown. How can Ivan see the geographical information where his Google AdWords are being shown?

A) Ivan must create an IP Address report, and then resolve the IP addresses to locations.
B) Unless Ivan creates a location targeting ad, he won't see this information.
C) Ivan must create an IP Address Report; Google will resolve the IP Address to locations.
D) Ivan must create a Geographic Performance Report in his account.

2. You have created four ads for your business. When you create multiple Google AdWords ads, how does Google determine which of the four ads to show, when a keyword triggers the ad?

A) The ads are shown in the order in which they were created.
B) The ads are shown in alphabetical order.
C) The ads are shown based on performance.
D) The ads are shown in rotation.

3. Ryan is reading about the Google AdWords policies. He learns that Google AdWords can be disapproved for several different reasons such as mis-spellings, content, and ads which are misleading or confusing. Ryan creates an advertisement for his micro-brewery beer. What will Google do with this advertisement?

A) The ad will be approved as Google does accept ads for beer, but not hard alcohol and lique ur.
B) It will not be approved until Ryan digitally signs proof of his age to advertise beer on Googl e.
C) If the ad is approved, it will be given a Non-Family status.
D) It will not be approved; Google doesn't accept ads for beer.

4. Which of the following are used to describe the search results that are not in paid listings?

A) Google search listings
B) Real listings
C) Organic search listings
D) Unpaid listings

5. Which of the following is the default setting for the Keywords?

A) Phrase match
B) Broad match
C) Negative match
D) Exact match

Solutions: