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Understanding functional and technical aspects of Oracle Eloqua CX Marketing 2020 1Z0-340-20 Automation, Additional Eloqua Services
The following will be discussed in the ORACLE 1Z0-340-20 exam dumps:
- Create a program in program canvas
- Configure a lead scoring model
- Configure custom reports
- Configure sales tools
- Demonstrate knowledge of program builder and program canvas
- Create a campaign in campaign canvas
- Describe campaign canvas settings
Certification Path for Oracle Eloqua CX Marketing 2020 Implementation Essentials
Oracle Eloqua CX Marketing 2020 Implementation Essentials is a fundamental exam. Successful completion by candidates will allow them to achieve Oracle Eloqua CX Marketing 2020 Certified Implementation Specialist.
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Understanding functional and technical aspects of Oracle Eloqua CX Marketing 2020 1Z0-340-20 Email Configuration and Preference Management, Form Configuration
The following will be discussed in the ORACLE 1Z0-340-20 exam dumps:
- Describe the subscription and preference management options available within Eloqua
- Configure an email group
- Configure a customized landing page
- Upload known unsubscribes and hard bounces into a new instance and configure an Eloqua data export
- Create a form and identify advanced form techniques
- Describe Eloqua settings that support email management and email personalization
- Integrate an externally hosted form
Oracle 1Z0-340-20 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| CRM Integration & Additional Services | 10% | - Reporting and analytics - AppCloud and external services - CRM integration setup |
| Implementation Overview | 10% | - Client documents and required stakeholders - Key milestones and deliverables - Implementation services and offerings |
| Data Management | 20% | - Standard and custom objects - Data import, export, and standardization - Data prioritization and deduplication - Contact/account fields and views |
| Email & Preference Management | 10% | - Subscription and preference centers - Unsubscribe management - Email configuration and personalization |
| Tracking & Assets | 10% | - Tracking script integration - Form creation and configuration - Microsites and landing pages - External form integration |
| Automation & Campaigns | 15% | - Program Builder and Program Canvas - Lead scoring and segmentation - Automation logic and flow design - Campaign Canvas configuration |
| Branding & Deliverability | 10% | - Email groups and domain configuration - IP warming and deliverability strategies - Bounce and complaint management |
| Eloqua Fundamentals & Architecture | 15% | - System architecture and data model - Platform overview and navigation - Security settings and user management |
